Vision Map®

Vision Map®: align your whole organisation around a shared vision.

A vision statement on a website is easy. A vision your people actually recognise, believe in and act on every day is the hard part – and it's where most organisations have a gap. Vision Map® is the Tribe365® process that closes that gap, connecting your company's mission, purpose, focus and vision to your culture and your people, so everyone is genuinely pulling the same way.

Fully inclusive process Delivered digitally Agile & living
What Vision Map® delivers

Connecting vision, culture and people

  • A delivered map linking your mission, purpose, focus and vision to culture
  • A fully inclusive process so people at every level help shape the vision
  • Vision mapped to everyday behaviours via BTFA™ (Believe·Think·Feel·Act)
  • An agile, living approach you can revisit, reset and update over time
Scoped on a call
Why it matters

A HIGH Uniform Vision everyone buys into

Built around one simple idea from the 4 Culture Structures.

Vision Map® is built around one simple idea from our 4 Culture Structures: a high-performing culture needs a HIGH Uniform Vision – a clear, shared direction everyone buys into – alongside the autonomy for people to act on it. Vision Map® is how you build that shared vision inclusively, rather than handing it down from the top.

Book a call and we’ll show you how Vision Map® works for your organisation.

What it is

What is Vision Map®?

A technology-enabled, fully inclusive process for capturing and mapping your organisation’s vision.

Vision Map® is a technology-enabled, fully inclusive process for capturing and mapping your organisation’s vision – and connecting it to the behaviours that bring it to life. It’s the only end-to-end approach we know of that deliberately links what a company says about itself to how its people actually behave day to day.

The process is built to be light-touch and inclusive:

  • Fast turnaround – from initial engagement to a delivered Vision Map.
  • Fully inclusive – delivered digitally with no caps on who can take part, so people at every level help shape the vision rather than just receiving it.
  • Agile and living – we keep a deliberately lite process so your Vision Map can be revisited, reset and updated until it genuinely feels right, with minimum burden on teams.
The gap

Why culture and vision drift apart

Have you really engaged your people on your culture and vision?

Whether you’re a CEO, a People/HR Director, or a Head of Brand, Operations or Strategy, ask yourself honestly: have you really engaged your people on your culture and vision – and built something everyone recognises and buys into?

When we look under the bonnet after reading a company’s published vision statement, we almost always find a disconnect between what the organisation says about itself and the reality of its culture. A vision written by the world’s best wordsmith still rings hollow if the values and sense of purpose aren’t reflected in how people behave every day.

How it works

How Vision Map® makes the connection

Turning your mission, purpose, focus and vision into something your culture can carry.

The best visions are truly inclusive. They involve people at all levels and capture their thoughts, feelings and the behaviours everyone should aspire to. Vision Map® makes that simple by turning your mission, purpose, focus and vision into something your culture can actually carry.

We do this using the same frameworks that underpin everything at Tribe365®:

  • BTFA™ (Believe·Think·Feel·Act) – we map your vision down to the everyday behaviours and actions that prove it’s real, not just aspirational.
  • HI-PB’S™ (Honesty, Inclusiveness, Purpose, Balance, Structure) – Vision Map® leans hardest on Inclusiveness and Purpose, giving people a safe, honest place to be heard and a clear reason to commit.

The result: organisations that fully engage their people, who in turn are in the best possible place to perform – because they understand and believe in everything the company stands for. It takes the guessing game out of what your teams want and need, and gives them a safe space to be honest about how things really feel.

“An easy-to-use platform to help you take the guessing game out of what your teams want, need and how to keep them engaged by giving them a safe place to give feedback and be honest about their feelings.”
Claire Lowes, Director at Vigor Doors Ltd

Where it fits

Where Vision Map® fits

Vision Map® builds the Uniform Vision half of a high-performing culture.

Vision Map® builds the Uniform Vision half of a high-performing culture. To go further:

Ready when you are

Ready to build a vision your people believe in?

Tell us where your organisation is today and we’ll show you how Vision Map® can connect your vision, culture and people.

Book a call Get the free Workbook

Frequently asked questions

Everything else you might be wondering

Vision Map® is a Tribe365® process that connects your organisation’s mission, purpose, focus and vision to your culture and people. It’s a technology-enabled, fully inclusive way to build a shared vision everyone recognises and acts on – the “Uniform Vision” foundation of a high-performing culture.

Vision Map® is designed for a fast turnaround from initial engagement to a delivered map, and it’s deliberately kept light so you can revisit and update it as things evolve.

It’s for leaders responsible for culture and direction – CEOs, People/HR Directors, and Heads of Brand, Operations or Strategy – who want a vision their people genuinely buy into rather than a statement that sits unread on a website. Because the process is fully inclusive, people at every level take part.

Start with a call so we can understand your organisation and scope the right approach. Book a call, email team@tribe365.co or phone +44 (0) 1325 734 847.

Ready to build a vision your people believe in?

Tell us where your organisation is today and we'll show you how Vision Map® can connect your vision, culture and people. Want to start smaller and free first? Get the free HI-PB'S™ Self-Leadership Workbook, get our newsletter, or get the app for £10/month per user.

Book a call Get the free Workbook

Or get our monthly newsletter: #newsletter. Email team@tribe365.co or call +44 (0) 1325 734 847.